Marketing Collaterals

It's easy to fall into the trap of thinking that everyone is now glued to a screen and digital marketing is the only marketing strategy to have. However, if you're a business with an actual physical location to visit or product to sell, you'll also need a powerful offline marketing strategy to communicate with and attract your target audience.

If this is the case for you, marketing collaterals and/or local marketing should be a part of your strategy.


Whether it's a simple business card, a leaflet for local marketing or a swing tag for fashion marketing, each item has to be carefully designed following brand guidelines, with your target customer in mind and to achieve the goal you have set out for it. This is why it's so important for you to get the valuable input of a marketing specialist, not just adhoc work from graphic designers who might be designing something without taking into account brand strategy or key learnings from past activities.


As with all marketing, it is the quality of your combined strategy, design and communication that will make or break an activity. I have often seen business owners dismiss a specific activity because of poor past results, when the fault could have been with their strategy, design or execution. All elements have to work together for best results.

I can help you create great-looking, professional marketing materials from scratch, that will help you to win over potential clients - or give you marketing tips on how to optimise what you are currently doing. Fill in the form below and let's get talking!


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